Brick and Mortar Visibility

This episode is a first! I”m so excited to have my first client guest on the podcast. And as any teacher worth their salt will say, we always learn from our students. I love the nuggets that Rachel shared in this episode especially about learning from others. From mama-ing her four kiddos to diving in and learning from all walks of life. Rachel is a genuine lady who makes who laugh and feel like a million. She’s a photographer, mama, wife and keeps it real with her messy bun and coffee in hand. My kinda of lady. I think you’ll enjoy this gem of a person!

Show Notes

Rachel Gaetz is a Twin Cities portrait photographer who is based out of Hudson, WI. Her business Ray & Grace Photography specializes in family portraits, wedding photography, and boudoir photography. She thrives on creating candid, joyful imagery and prides herself on conducting her sessions in a way that's fast, fun, and actually enjoyable.


Rachel is originally from Oak Lawn, IL and moved to Minnesota to attend the University of Minnesota. She earned a degree in journalism and also found herself a husband while in college. Shortly after getting married and becoming a mom to her first daughter Cecelia, she started a blog documenting her little family's life. That blog eventually spurred a successful photography business and her family grew to include four kids.


On any given day, she has a coffee in hand, a baby on her hip, and a big messy bun on her head... after all there's work to be done and a big, beautiful life to enjoy. When not photographing clients, she enjoys reading, cooking dancing, pretending to be a home design expert, and wine and coffee of course (not mixed together).


Your website: https://www.rayandgracephoto.com/Personal Blog: http://glasshalffullness.com/Your IG link: https://www.instagram.com/rayandgrace_photo/ &  https://www.instagram.com/boudoir_byrachelygaetz/Your FB link: https://www.facebook.com/rachelyuengaetzphotography/Your Youtube: https://www.youtube.com/watch?v=TyZCcNxBjng

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What is Brick and Mortar Visibility?

Welcome to Brick and Mortar Visibility – the go-to podcast for studio business owners who want to stand out, scale up, and create the freedom they deserve.

I’m Melissa Rose, a fellow studio business owner who knows firsthand that running a brick-and-mortar isn’t just about sales—it’s about building a legacy.

Here, my guests and I dive into real, unfiltered conversations about what it actually takes to run and grow a thriving business—from building and leading a powerhouse team to creating a turnkey operation. We’re going to help you avoid the cash flow crunch and tap into next-level marketing strategies that bring the perfect clients in your doors.

Ready to be the only option in town? Let’s do this!