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In this conversation, Guy Reams discusses the concept of building value over time, emphasizing that value is not inherent but must be created through processes and experiences. He shares personal anecdotes and examples from well-known companies to illustrate how value is built and perceived in various contexts, including personal negotiations and product development. The discussion highlights the importance of trial and error in creating valuable propositions that resonate with customers.
The 365 Commitment Podcast focuses on helping people make and keep life changing commitments.