Most businesses under-invest in optimizing their hiring funnel, resulting in lost productivity and money. Listen to Aline Lerner describe a business idea that treats the hiring process with the analytical attention it deserves.
Show Notes
Nuggets:
- If Aline were building another business, she would avoid selling to a cost center rather than a profit center
- When pricing your products and services inquire what your prospects’ discretionary budget is and price packages within that to get your foot in the door more easily.
Action Steps:
- Reach out to engineering managers that pay Lever or Greenhouse at least 5 figures a year.
- Offer consulting to companies promising to analyze their hiring data and optimize their process
- Try to price your services within their discretionary budget to avoid facing the approval process involving a chain of command.
Follow through on these action steps and email us your results at update@runwithit.fm. You'll get exclusive access to a private Facebook group of action takers and one listener will earn a free mentorship call with our guest, and potentially, a business partnership.
Links:
Aline Lerner is the founder and CEO of interviewing.io, an anonymous technical recruiting platform where companies like Facebook, Uber, Dropbox, and Snap have hired great software engineers.
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Need a business idea? Run With It shares unused business ideas from successful entrepreneurs, including the exact steps they would take to launch them. If you're looking for a ready-made business idea, proven founders are sharing them every week on Run With It.