“There’s no real secret to making the stuff we make. It’s not something where you have to be crazy talented. The thing is, you just spend a little bit longer on it than is reasonable. Most people would give up, and then you just keep going on it for three more hours making it better, doing more research, whatever the thing is that makes it better. Wherever most people would say, yea, that’s good enough, you just keep going for a little while longer. Not an eternity longer, just a bit longer.” -Nathan, quoting Alex Blumberg, Gimlet Media
Ben and David agree to have the tables turned in a great interview by friend and longtime Acquired supporter Nathan Baschez, who was formerly the Head of Product at both Gimlet Media and Substack, and now writes the excellent Divinations newsletter on tech and business strategy.
This episode originally came about because one of Nathan’s first articles at Divinations kindly focused on Ben and Acquired, which you can read in full here: https://divinations.substack.com/p/ben-gilbert-on-how-acquired-launched
The core Divinations newsletter is free for everyone, but if you’d like special access to any of their paywalled content, Nathan shared this discount link for all Acquired LPs: https://divinations.substack.com/acquired . Check it out!
Be sure to follow the Acquired Podcast:
Let People Know You’re An LP on Twitter!
Thinking Fast and Slow Summary
[00:00] – Intro of Nathan Baschez
[03:32] – Nathan takes the reins; “how/when do you change your opinion on a company?”
[10:57] – The Business Strategy for Acquired / Acquired LP
[23:57] – Episode Hits, Duds, and Analytics
[37:26] – The evolution of Acquired
[46:42] – The worst moments of Acquired / analytics revisited
[53:58] – The makings of a great interview
[56:12] – What’s next for Acquired?
[61:38] – A bit more about Divination, Writing, and Nathan
People Worth Knowing:
Companies Mentioned in Episode:
Episode Specific Terms:
System 1 and System 2 Thinking
Ben and David’s Affiliations:
Wave Capital, @WaveCapitalVC
Pioneer Square Labs, @psl
- Follow Acquired: @AcquiredFM, acquired.fm
- Let People Know You’re an LP on Twitter!
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What is ACQ2: The Acquired Interviews?
ACQ2 is Ben and David's conversations with expert founders and investors. Acquired the stories of great companies — and ACQ2 dives deeper into the lessons we can learn from them, often with the protagonists themselves.