Accounting High Tech Time

Ignition Remix

Season 1 Episode 7

FACULTY: Guy Pearson
CLASS: #TechTime
TITLE: Ignition Remix

In this podcast episode, Scott interviews Guy Pearson, CEO of Ignition, delving into various facets of the company's journey, branding strategies, partnerships, integrations, organizational structure, challenges in growth, investor relations, the role of a CEO, emphasizing the significance of people within the organization, insights into pricing strategies facilitated by Ignition, and concluding advice.

  • Intro
  • Branding and Partnerships
  • Integrations
  • Ignition is a Decentralized Organization
  • Growing Pains
  • Investors
  • Being a CEO
  • People are the Purpose
  • Ignition Help with Pricing
  • Final Advice

Shout Outs:

Dane Thomas, Craig Winkler, Jack Newton, William Z. McFarland, Richard Branson, Karbon, Gusto, Thomson Reuters, Xero, Intuit, Go Proposal, JMI, Tiger Global, EVP, Live Plan, Jirav

00:00:00 Intro
00:13:39 Branding and Partnerships
00:16:49 Integrations
00:21:10 Ignition is a Decentralized Organization
00:24:37 Growing Pains
00:28:08 Investors
00:32:13 Being a CEO
00:33:52 People are the Purpose 
00:37:00 Ignition Help with Pricing
00:44:25 Final Advice


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