Daybreak

Cult.fit backed Sugar.fit very boldly promises to completely “cure”  diabetes in as little as six months. 

It also promises unlimited consultations with top doctors, daily fitness classes, the works. All for about Rs 30,000. That’s a small price to pay for a diabetes-free life. So of course, thousands sign up for it. 

But if you ask a healthcare professional they will tell you that reversing diabetes completely just isn’t possible. So what is Sugar.fit up to? 

Tune in to find out 

P.S. While you are here, check out the latest episode of The Ken's careers podcast The First Two Years. Host Akshaya Chandrasekaran delves into how to transition from grunt work to real work. 

What is Daybreak?

Business news is complex and overwhelming. It doesn’t have to be. Every day of the week, from Monday to Friday, Daybreak tells one business story that’s significant, simple and powerful.

Hosted from The Ken’s newsroom by Snigdha Sharma and Rahel Philipose, Daybreak relies on years of original reporting and analysis by some of India’s most experienced and talented business journalists.