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Listen in to the first part of Mark and Ben’s conversation with Go Nimbly cofounder, Jason Reichl. This episode focuses on Jason’s background and how and why he started Go Nimbly, a revenue operations consulting agency.
Show Notes
Come on in and take a seat for part one of Mark and Ben’s conversation with Jason Reichl, cofounder of Go Nimbly, lover of design thinking, master of optimizing revenue operations, and a guy who has a love/hate relationship with the Eisenhower Matrix. If you have marketing, sales, or customer service staff in your business, Jason’s insights could be gamechangers. Jason came from a creative background but he always had a firm grasp of the business aspects of every endeavor, so even his mediocre projects became successful. Through his early work experiences, Jason realized that he had a knack for creating the framework and disciplines needed to fill in the gaps that the customer might experience through the marketing, sales, and customer services processes and with Go Nimbly he wants to provide a product that makes all of those aspects of the customer experience more effective and efficient.
During this episode, Jason also talks about how he prioritizes the important over the urgent, perhaps reclassifying important things as urgent as well to ensure that they take precedence. He goes a level deeper than the Eisenhower Matrix does by asking himself if the urgent thing in front of him is a reverberation of a previous decision that could have been mitigated by taking a different course of action earlier. Every strategy decision, Jason says, has a dark underside and it is important to recognize and comprehend the effects early on and to remain committed to the strategy so that your people will follow suit and continue to trust in your strategic capabilities. “Even over” statements also help Jason provide clarity as a leader because they establish the core principles and values at Go Nimbly that will never be relinquished.
Tune in next week for the conclusion of the interview with Jason Reichl!
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What is The Friday Habit ?
Grow your business. Lead with purpose. Love your life.
The Friday Habit gives entrepreneurs and small business owners actionable tips, inspiring interviews, and real-world strategies to help you scale smart and stay sane. Hosted by Mark Labriola II, this weekly show is your permission slip to build a business that works for you—not the other way around.