Brand Growth Heroes

In this episode we talk to Sam Dennigan, Founder and CEO of the UK’s Fastest Growing Food Brand, Strong Roots. Strong Roots is a super-successful frozen food brand that offers plant-based, tasty, convenient and healthy food for everyone. Founded and launched in Ireland, it has delivered transformational growth in both Ireland and the UK, doubling its turnover each year and recently taking pole position as the UK's Fastest Growing Food & Beverage brand. Listen to Sam desecribe how his experience in his family’s food business has shaped Strong Roots’ success, on how everyone in the company needs to be a Sales person, and the importance of earning the respect of early adopters and being “found” or discovered by consumers.

Show Notes

In this episode we talk to Sam Dennigan, Founder and CEO of the UK’s Fastest Growing Food Brand, Strong Roots. Strong Roots is a super-successful frozen food brand that offers plant-based, tasty, convenient and healthy food for everyone. Founded and launched in Ireland, it has delivered transformational growth in both Ireland and the UK, doubling its turnover each year and recently taking pole position as the UK's Fastest Growing Food & Beverage brand. Listen to Sam desecribe how his experience in his family’s food business has shaped Strong Roots’ success, on how everyone in the company needs to be a Sales person, and the importance of earning the respect of early adopters and being “found” or discovered by consumers.

Creators and Guests

G
Editor
Gyp
Head of Production & Sound

What is Brand Growth Heroes?

Brand Growth Heroes ranks in the top 1.5% of ALL podcasts globally. With +25 years' experience working for brand giants and as coach to over 400 challenger brand founders, Fiona Fitz asks the questions you need the answers to from the founders of wildly successful consumer goods brands driving transformational growth.