How To Pitch Effectively To Influencers (Without Being A Pain) And Grow Your Business Fast — With Sarah Jones
Today's guest is the founder of Introverted Alpha and she is here to talk about how she has grown her business to $317,000 annually. She has been featured in Forbes, Business Insider, The Huffington Post and lots more. She is clearly very good at implementing because she has used Ramit Sethi's 0 to launch a program to grow her business substantially over the last 3 years. I am delighted to welcome Sarah Jones from introvertedalpha.com
In this episode we talk about how to approach influencers and create a compelling pitch that is more likely to get a "yes please". Sarah has used her pitching approach as one of her many tools to grow her business in a very short time frame! Her honesty and candour are disarming.
So listen up ... Cause there's a lot of wisdom in her words!
;-)
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Links Mentioned:
IntrovertedAlpha.com
How to successfully cold pitch top bloggers in your industry
www.CallAshRoy.com
www.Youtube.com/ProductiveInsights
Related Episodes:
001. Neil Patel (Kissmetrics Founder) On How To Make Better Decisions Around Client Selection, Branding and Investing
044. Hiten Shah — Cofounder of Kissmetrics — How To Assess If The Software As A Service (SAAS) Business Model Is Right For You
Books Mentioned:
The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field Hardcover – by Mike Michalowicz
Profit First: A Simple System to Transform Any Business from a Cash-Eating Monster to a Money-Making Machine. Hardcover – by Mike Michalowicz
Better Than Before: What I Learned About Making and Breaking Habits--to Sleep More, Quit Sugar, Procrastinate Less, and Generally Build a Happier Life Paperback – by Gretchen Rubin
Key Points and Insights
1:42 - Ash talks about the outreach email Sarah sent and thought it was fantastic
4:01 - Sarah's recommendation on how to make an outreach email
8:07 - Being authentic and considerate to your audience
9:10 - Test and Learn approach
11:07 - Habit Formation
15:17 - Email Follow-ups
19:14 - Action Steps and Key Insights
21:30 - Biggest mistakes in pitching
28:02 - Tips on Pitching - How to Cold Pitch Top Bloggers
30:01 - Book Recommendation
31:32 - How to contact Sarah
The Productive Insights Podcast is for independent professionals who want to become the obvious choice in their field. That's lawyers, doctors, consultants, advisers and other experts who run their own practice.
Host Ash Roy is a CPA with an MBA who helps independent professionals build authority so they attract high-quality clients who pay their full fees without haggling. He does this through content marketing: a podcast, YouTube videos, and AI that turns every episode into LinkedIn posts, short clips and newsletters.
Since 2015 Ash has talked with guests including Seth Godin, Guy Kawasaki, James Clear, Neil Patel, Rand Fishkin, Brian Tracy, Derek Sivers and Amy Porterfield about building a business around your expertise.
Show notes: https://www.productiveinsights.com/podcast
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Launch your own podcast with Ash: https://www.productiveinsights.com/podcaster