Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.

Ryan Bonnici, CMO at G2, checks in after 2 years at the company to share:
- how they grew the team from 5 to 80 people
- how he structures the marketing team into 3 pillars
- how the marketing team measures success
- the strategies that helped them grow monthly sessions from 500,000 to 5 million
- his aggressive approach to goal-setting and planning
- and more...

Show Notes

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. 

What is Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.?

This podcast will help you grow your B2B company quarter after quarter—with confidence, clarity, and data-backed decisions.

In each episode, you’ll learn proven strategies, practical frameworks, and first-hand insights from GTM leaders, RevOps pros, and seasoned B2B executives. They’ll walk you through how they use data to set smart targets, forecast accurately, overcome growth plateaus, and build high-performing sales and marketing engines.

You’ll hear stories of real challenges, real results, and the data-driven moves that made all the difference.

The best B2B companies don’t just look at metrics—they use them to take action. Move The Needle will help you do the same.