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It's time to start following a new path and doing what you love and what you are good at before you burn out. Erica Carrico is an award-winning money and marketing coach who helps women transform their businesses to 6 and 7 figures so they can live their soul purpose. So many of us get stuck in the paradigm of slaving away in a career we don't really care about until we hit a devastating midlife wake-up call and finally get the spark we need to chase our true desires. Instead of treating our passions like side hobbies, we need to let go of our fears, reach out for help and fully pursue the careers of our dreams. External marketing, local publications and reaching out to mentors will set us on a trajectory to earning a living in a career that aligns with our ambitions. Burn all the bridges behind you and jump into your soul purpose!
Notes:
⭐ Erica is a money and marketing coach who has been in over 50 publications, including Forbes, The New York Times, and Yahoo Finance & she was the International Coach of the Year in 2020: kidney cancer was a point of change in her life and career. 02:40
🏫 The perfect business is what you're naturally good at combined with what you really love to do: we need to teach this to kids. 07:45
🤝 Treat your business like a business from the start, not like a hobby: Erica asked for help and hired people to do things. 12:47
⌛ Getting a mentor and not hiding behind the screen will help you not to waste years. 15:59
📺 Social media builds relationships with your existing followers, and that's internal marketing: external marketing is necessary for finding new customers, and Erica shares how she uses it. 18:51
🗞️ Local publications can get more business than bigger ones: fear and imposter syndrome block women the most. 23:11
💺 Fear will always be there: let it sit in the passenger's, not the driver's seat. 27:56
🤑 Erica has a program call Soul Business Accelerator for entrepreneurs that helps them get to six-figure business. 30:41
Links:
Notes:
⭐ Erica is a money and marketing coach who has been in over 50 publications, including Forbes, The New York Times, and Yahoo Finance & she was the International Coach of the Year in 2020: kidney cancer was a point of change in her life and career. 02:40
🏫 The perfect business is what you're naturally good at combined with what you really love to do: we need to teach this to kids. 07:45
🤝 Treat your business like a business from the start, not like a hobby: Erica asked for help and hired people to do things. 12:47
⌛ Getting a mentor and not hiding behind the screen will help you not to waste years. 15:59
📺 Social media builds relationships with your existing followers, and that's internal marketing: external marketing is necessary for finding new customers, and Erica shares how she uses it. 18:51
🗞️ Local publications can get more business than bigger ones: fear and imposter syndrome block women the most. 23:11
💺 Fear will always be there: let it sit in the passenger's, not the driver's seat. 27:56
🤑 Erica has a program call Soul Business Accelerator for entrepreneurs that helps them get to six-figure business. 30:41
Links:
Connect with Erica: https://ericacarrico.com
Connect with Adrienne: www.sheleadsmedia.com
Listen to podcasts for women by women on the She Leads Podcast Network: www.sheleadspodcasts.com
Creators and Guests
What is She Leads®: The Podcast for Women Entrepreneurs Building to $1 Million and Beyond?
The go-to podcast for women entrepreneurs scaling to $1 million and beyond while building lasting wealth — real talk, no fluff.
Each week, host Adrienne Garland goes deep with bold women entrepreneurs, executives, and leaders across the globe — stripping away the sugar-coating to get at what actually matters for driven women growing their businesses for profit and impact. Adrienne is a Professor at NYU and Rice University, an entrepreneur and advisor, an MBA grad, and that bold business friend who asks the questions other women in business podcasts shy away from.
Topics covered: scaling to seven figures and why it matters for women and the world, funding women-owned businesses, amplifying your voice and visibility, building high-value networks, leadership, designing entrepreneurial ecosystems that benefit humanity, the importance of financial acumen and literacy, and wealth building strategies
Less than 2% of women-owned businesses scale beyond seven figures.
She Leads® exists to change that.
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https://www.sheleadsmedia.com