Hello! This is Kunle Campbell of the 2X eCommerce Podcast Show...THE Podcast dedicated to Strategic Growth for Online Retailers. You my listeners either ask me questions on Twitter using the hashtag #2XeCommerce OR I teach you about specific MARKETING tactics geared to helping your sell more in your online store… So Today’s show is about…GROWTH and SCALE GROWTH is about SCALE …think markets …think households XFactor, Dragon Den, pervasiveness There are three ways to scale your marketing and your reach: pertains especially if you sell your own products... Distribution deals on larger platforms - fashion retail: ASOS, ModCloth, Amazon, (BEING EVERYWHERE) Working with top level CELEBRITY level INFLUENCERS to passionately and continuously use your products - WHY…they’ve go EYE BALLS TV ADVERTISING….PUBLICITY……GENERATES HUGE MOMENTUM for SOCIAL MEDIA
Show Notes
Hello! This is Kunle Campbell of the 2X eCommerce Podcast Show...THE Podcast dedicated to Strategic Growth for Online Retailers. You my listeners either ask me questions on Twitter using the hashtag #2XeCommerce OR I teach you about specific MARKETING tactics geared to helping your sell more in your online store…
So Today’s show is about…GROWTH and SCALE
GROWTH is about SCALE
…think markets …think households XFactor, Dragon Den, pervasiveness There are three ways to scale your marketing and your reach: pertains especially if you sell your own products...- Distribution deals on larger platforms - fashion retail: ASOS, ModCloth, Amazon, (BEING EVERYWHERE)
- Working with top level CELEBRITY level INFLUENCERS to passionately and continuously use your products - WHY…they’ve go EYE BALLS
- TV ADVERTISING….PUBLICITY……GENERATES HUGE MOMENTUM for SOCIAL MEDIA
Creators & Guests
What is 2X eCommerce Podcast?
Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test.
Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experience. We believe that by bringing together insights from a variety of experts, we can help you double the throughput of key ecommerce functions.
2X your eCommerce growth with insights from Kunle and handpicked experts.
Follow us on Twitter, LinkedIn and Instagram: @2XeCommerce