Jonny Ross is Senior Manager, Brand Partner Marketing at Strava
. Jonny has been responsible for building out a global B2B marketing function from scratch at a "consumer" company, and we talk about his role and learnings from his career as a B2B marketer.
Send guest pitches and ideas to
hello@exitfive.comExit Five on LinkedIn:
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https://twitter.com/exit5marketing***
This episode is brought to you by Demandwell. This episode is brought to you by
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They’ve helped customers like Lessonly drive 40% of their revenue from organic search. And they helped Terminus’s make organic search their number one source of demos. Get your free keyword feasibility assessment today at
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***
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***
Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.
They give you unlimited podcast editing and strategy for your B2B podcast.- Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.