Speaking Your Brand: Public Speaking Tips and Strategies

Have you been getting the feeling that you’re ready to go bigger with your ideas and message? That you want to have a bigger impact and reach more people? This is what today’s guest, therapist Marisol Erlacher, started feeling last year, as she...

Show Notes

Have you been getting the feeling that you’re ready to go bigger with your ideas and message? That you want to have a bigger impact and reach more people?

This is what today’s guest, therapist Marisol Erlacher, started feeling last year, as she took part in conversations with other BIPOC (Black, Indigenous, and People of Color) women who were recognizing the role that trauma has played in their leadership development and how it has shown up in their professional lives.

Marisol is currently in our Thought Leader Academy and has been working one-on-one with our lead speaking coach Diane Diaz on her thought leadership platform and signature talk.

I love what Marisol says towards the end of their conversation about her evolution as a thought leader: “It’s not about how other people see me. It’s about how I see myself.”

 

In this episode, Diane and Marisol talk about:

  • The conversations Marisol was having that led her to realize “There’s something more here”
  • How listening to cues can guide you in identifying your thought leadership message
  • Marisol’s transition from therapist and business owner to speaker and thought leader
  • The scary and exciting aspects of shifting your identity
  • Seeing yourself as a thought leader and owning that identity
  •  

Enrollment for our Thought Leader Academy is opening again in September! Get the details and join our interest list at https://www.speakingyourbrand.com/academy/.

 

About Our Guest: Marisol Solarte-Erlacher, M.A., LPC is a trauma expert, speaker and workshop facilitator specializing in post-traumatic growth and resilience. She is also the creator and host of the podcast Resilience and Resistance, which features Black, Indigenous, and Women of Color who have overcome trauma and built success. Her dedication to Latinx communities and women’s issues is evident in her research and public-speaking engagements as well as her leadership with nonprofits and public health departments.

About Us: The Speaking Your Brand podcast is hosted by Carol Cox. This episode is hosted by our lead speaking coach, Diane Diaz. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. 

Links:

Show notes at https://www.speakingyourbrand.com/235

Marisol’s website = https://www.marisolerlacher.com/ 

Marisol’s podcast = https://podcasts.apple.com/us/podcast/resilience-and-resistance-podcast/id1521769475 

 

Download our FREE workbook on how to position yourself as a thought leader: https://www.speakingyourbrand.com/guide/. 

 

Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/

 

Schedule a consult call with us to talk about creating your signature talk and thought leadership platform: https://www.speakingyourbrand.com/contact. 

 

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JOIN US: Our in-person Speaking Accelerator Workshop is coming up in Downtown Orlando on October 30, 2025. Create and practice your signature talk in one day using our proven framework, so you can confidently share your message and attract more opportunities. It's a fun, supportive environment where you get personalized feedback, professional photos, and more. Limited to 15 attendees. Get the details and secure your spot at https://www.speakingyourbrand.com/orlando/.

What is Speaking Your Brand: Public Speaking Tips and Strategies?

It's time to escape the expert trap and become an in-demand speaker and thought leader through compelling and memorable business presentations, keynotes, workshops, and TEDx talks. If you want to level up your public speaking to get more and better, including paid, speaking engagements, you've come to the right place! Thousands of entrepreneurs and leaders have learned from Speaking Your Brand and now you can too through our episodes that will help you with storytelling, audience engagement, building confidence, handling nerves, pitching to speak, getting paid, and more. Hosted by Carol Cox, entrepreneur, speaker, and TV political analyst. This is your place to learn how to persuasively communicate your message to your audience.