Grey Matter: A Podcast About Ideas

“What makes a good idea a great one?” is the question we will continue to explore on this bonus series.
We’re discussing the creative criteria we hold our work to at Grey. This week is “Simplicity.”
On this episode, producer Joey Scarillo chats with season two guest Greg Marsh, founder and CEO of Keyme, about how simplicity has factored into his work. He also tells us how the company has adapted during the pandemic.

Show Notes

“What makes a good idea a great one?” is the question we will continue to explore on this bonus series.

We’re discussing the creative criteria we hold our work to at Grey. This week is “Simplicity.”

On this episode, producer Joey Scarillo chats with season two guest Greg Marsh, founder and CEO of Keyme, about how simplicity has factored into his work. He also tells us how the company has adapted during the pandemic.

What is Grey Matter: A Podcast About Ideas?

Grey Matter: A Podcast About Ideas is for people who love talking about creativity and exploring, simply, where the best ideas in the world come from and how dreams become reality.

Host John Patroulis, Grey Worldwide Chief Creative Officer, is joined by agency colleagues in discussions of the challenges that sparked innovative and effective solutions. Hear first-hand stories from the founders, creators, and inventors who are shaping the world.