Fundraising Bright Spots

This time we’re exploring how charities can better develop relationships with supporters in their teens, twenties and early thirties. Younger supporters tend to see the world differently to older generations – as charities, how can we respond?
Rob speaks to Victoria Roe, a Senior Philanthropy Manager at UNICEF UK about her charities’ ‘Next Gen’ approach. She shares the rationale for why this is an especially valuable opportunity for charities to look at now; examples of success so far; and various insights to help other fundraisers who want to develop good relationships with younger philanthropists.
If you want to share this episode with others you think it would help, THANK YOU VERY MUCH! We’d love to hear what you think. Victoria and Rob are both on Linked In and on twitter Rob is @woods_rob, or you can follow Bright Spot on Instagram at @brightspotfundraising.

Show Notes

This time we’re exploring how charities can better develop relationships with supporters in their teens, twenties and early thirties. Younger supporters tend to see the world differently to older generations – as charities, how can we respond? Rob speaks to Victoria Roe, a Senior Philanthropy Manager at UNICEF UK about her charities’ ‘Next Gen’ approach. She shares the rationale for why this is an especially valuable opportunity for charities to look at now; examples of success so far; and various insights to help other fundraisers who want to develop good relationships with younger philanthropists. If you want to share this episode with others you think it would help, THANK YOU VERY MUCH! We’d love to hear what you think. Victoria and Rob are both on Linked In and on twitter Rob is @woods_rob, or you can follow Bright Spot on Instagram at @brightspotfundraising.

What is Fundraising Bright Spots?

A podcast for fundraisers who want ideas, examples and inspiration to help you raise more money for your charity or non-profit.
Rob is an author and award-winning fundraising trainer. Each week he and his guests share examples of successful fundraising, as well as lots of practical tips to help you apply these techniques in your own job.