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HeadRoom with the incomparable co-founder and President of First Media, Sharon Rechter. Dr. Rod and Sharon discuss what it's like to build a media company from the ground up in an ever-changing media space, her life and family, and her inspiration to work as tirelessly as she does. Sharon is a powerhouse rooted in family, history, and impact.
First Media is a leading media publisher with over 250 million followers and reaches 71% of U.S. women every month across its brand portfolio. As President, she has grown the business from a single linear cable channel to a global media business with over 200 employees across three countries.
Within two years of their inception, First Media’s social brands - So Yummy, Blossom, Blusher, and Babyfirst, became #1 in the world with the most viewed and engaged content. In addition, First Media has also partnered with top brands to create the best-performing sponsored video content on Facebook, reaching the top spot 6 years in a row. Brand partners include Walmart, Unilever, Kraft Heinz, Mattel, Sony, and Facebook - just a few of the brands partnering with First Media to build and activate audiences worldwide.
The company’s first venture, TV, with the Babyfirst and SoYummy TV networks, currently reaches over 100 million U.S. TV homes combined.
Sharon is a powerhouse entrepreneur who embodies the mission of the business as a do-it-all woman and mother of four. She was named in the top 40 Under 40 Women in Cable, and One of the Most Influential Women in Cable and Broadband in 2020. Sharon also won the EY Entrepreneur of the Year Award in 2019 and wrote the best-selling children’s book, “The Girl from There,” at the age of 11. Sharon is a public speaker who is committed to helping women lead inspired lives.
First Media is a leading media publisher with over 250 million followers and reaches 71% of U.S. women every month across its brand portfolio. As President, she has grown the business from a single linear cable channel to a global media business with over 200 employees across three countries.
Within two years of their inception, First Media’s social brands - So Yummy, Blossom, Blusher, and Babyfirst, became #1 in the world with the most viewed and engaged content. In addition, First Media has also partnered with top brands to create the best-performing sponsored video content on Facebook, reaching the top spot 6 years in a row. Brand partners include Walmart, Unilever, Kraft Heinz, Mattel, Sony, and Facebook - just a few of the brands partnering with First Media to build and activate audiences worldwide.
The company’s first venture, TV, with the Babyfirst and SoYummy TV networks, currently reaches over 100 million U.S. TV homes combined.
Sharon is a powerhouse entrepreneur who embodies the mission of the business as a do-it-all woman and mother of four. She was named in the top 40 Under 40 Women in Cable, and One of the Most Influential Women in Cable and Broadband in 2020. Sharon also won the EY Entrepreneur of the Year Award in 2019 and wrote the best-selling children’s book, “The Girl from There,” at the age of 11. Sharon is a public speaker who is committed to helping women lead inspired lives.
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Host
What is HeadRoom with Dr. Rod Berger?
HeadRoom explores deep into the minds of those on the frontiers of our society. Uncovering the 'why' behind acclaimed contributors forging their path through life and those new souls just stepping beyond the crowd.
Investigating the source of inspiration that drove those who have gone before us, Headroom hopes to inspire the 'next' in us. Join Dr. Rod Berger, PsyD, uncover the stories seldom told and add richness to the narratives within our own lives.