In this episode of Harder Than It Looks, Brian sits down with Max Yoder and Tiffany Sauder.
In segment one, Max Yoder (author, entrepreneur, and CEO) shares his repertoire of experiences, from co-founding Lessonly in 2012, to sharing personal stories from his upbringing, including his parents' divorce and remarriage and his motivations rooted in financial security. Max also dissects the importance of company culture, core values, and vulnerability in leadership.
To explore the medicinal retreat in Vermont that Max referenced, visit their
webpage.
Brian switches gears to talk with Tiffany Sauder, CEO of Element Three and host of Scared Confident, along with five other commitments.
Tiffany discusses how she balances several high commitment and high-stress roles, including motherhood, entrepreneurship, leadership, public speaking, and her podcast (which highlights lessons learned through her first 20 years in her career) through effective prioritization and outsourcing.
Here are some key takeaways from this episode:
- The importance of company culture and values
- Leadership is vulnerability
- Living with compassion, balance, and purpose
- Improving time management
- How strategies in business and life can overlap
- Learn to “make friends with hard”
Be sure to check out these great clips from Segment 1 with Max Yoder:
00:00 Introducing Max Yoder
00:32 Max Yoder's Background and Achievements
03:16 Personal Insights and Early Life
06:28 Entrepreneurial Journey and Lessons Learned
14:23 Core Values and Company Culture
32:33 Post-Lessonly Life and Personal Growth
41:16 Transition to Lightning Round
41:34 The Concept of 'See It, Be It'
41:54 Embodying Virtues and Self-Compassion
43:42 The Complexity of Parking
47:16 Lightning Round Begins
47:59 Facing Fears and Personal Growth
51:03 Selling a $30 Million Software Company
52:44 Helping Others and Family Love
Segment 2 with Tiffany Sauder:
55:50 Introducing Tiffany Sauder
01:42:56 Making Friends with Hard
Connect with Parker Technology. While delivering an excellent customer experience is indeed harder than it looks, we’re the experts. It’s all we do, every day, and we’re darn good at it. If you’d like to learn more about how we make managing the parking experience look easy, visit our website at
www.parkertechnology.com, or shoot a note to
getstarted@parkertechnology.com
What is Harder Than It Looks: Parking Uncovered?
We as parking professionals know that parking is hard. However, we make it look easy to those from the outside looking in. The myriad technologies, processes and people that a parking operator has to wrangle on any given day is mind-numbing, and every parking facility is unique. While certain verticals share similar pain points, we know better than many how nuanced every operation can be.
We created this podcast to facilitate connections and illuminate solutions to common problems within the parking and mobility industry. We aim to do so by highlighting the voices of experts in the space, discussing trends and forward-looking technological innovations, and providing professional food for thought. All in an effort to help one another get better at what we know is harder than it looks…parking a car.