Serial entrepreneur Nick Yarnall joins me to explain how he connected with his target market to get discovery feedback, generated hype around his idea, and the steps to creating a prototype product.
Show Notes
Nick Yarnall is a Univesity Professor, President and CEO of Potestiam, and a serial entrepreneur.
Nick is a big believer in incorporating your hobbies and your work life so that you’re working on something you love. Through doing this Nick was able to conceptualize, design, manufacture, and successfully launch a technology accessory in just 4 weeks. Here are a few of the topics we’ll discuss on this episode of Product Launch:
- How Nick found his passion for 3D printing.
- The unique docking stations Nick designed for retro handheld gaming devices.
- How Nick engaged with his target market to gain discovery feedback.
- The power of Reddit and how Nick used it to generate hype.
- How to gain international status with a new product.
- The advantage of working on a product that you’re really passionate about.
Resources:
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What is The Product Launch Podcast?
Sean Boyce from NxtStep shares the latest B2B SaaS strategies to help you succeed. The show covers everything from identifying problems worth solving to scaling B2B SaaS businesses. Sean will walk you through what he is building in real-time and share those results with you so you can learn from his successes (and failures) and apply what works to your B2B SaaS to generate real results.