Veteran Business Community Podcast

🎙️ S02E15 | CRM: Why Every Business Must Have One

🎧 Episode Summary:

In this episode of Military Mindset for Business, Pete Liston sits down with long-time business partner and fellow co-founder of the Veteran Business Community (VBC), Matt Moseley. From day one, Matt and Pete have built businesses side by side, navigating the highs and lows of entrepreneurship with military precision.

Together, they unpack one of the most overlooked yet mission-critical tools in any business arsenal: the Customer Relationship Management (CRM) system. Whether you're just starting out or scaling fast, this conversation will show you exactly why a CRM isn’t optional—it’s essential.

If you’ve ever thought “I’ll just keep track of clients in a spreadsheet,” this episode is your wake-up call.

🎙️ Guest:
Matt Moseley
Co-founder, Veteran Business Community
Serial entrepreneur & systems strategist

đź”— Connect with Matt:
LinkedIn 

What is Veteran Business Community Podcast?

There are many lessons business can learn from the military and your host Pete Liston is going to share exactly what he learnt in the Australian Army that has allowed him to create and build multiple 7 figure businesses. Pete will be joined by guests who have also transitioned from military to entrepreneurship and are keen to share their stories.