One of the root causes when having difficulty getting employee buy in and compliance, as well as messaging for marketing and sales is the result of using generic and nebulous terms and phrases. Getting specific and being intentional can solve a lot of challenges which typically result from language that is not clear.
Service industry business expert Brian Harding draws upon his many years of experience to share insights, strategies, tactics, and ideas to help business owners in service industries (like contractors, home and auto repair services, IT providers, CPAs, and B2B businesses) overcome challenges in their businesses. Brian takes on a wide range of topics small business owners face with growth, delegating, customers, employees, and processes, as well as the internal struggles and fears small business owners must overcome to build the business and lifestyle they dream of.