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With nearly a decade of experience working with high-growth startups, Michael’s passion is elevating marketing and demand generation strategy in every project he undertakes.
In his current role at OneDay, Michael develops marketing strategies and manages the execution of demand generation campaigns, utilizing an integrated approach and tactics including webinars, email, SEO, digital advertising, industry and company events, social media, and content marketing.
Tune in to find out more about why video is the future of marketing and other interesting topics in this episode.
And don’t forget to subscribe on your favorite podcast platform for more practical tips and stories! ⏳
Show Notes
Here are some of the key topics that Paris and Michael discussed in this episode:
• Video-led marketing
• Use cases of personalized videos in sales, marketing, and recruitment
• The power of leveraging webinars
• How to repurpose content
• How listening to your prospects can help you market your product better
• Community marketing
• And... the Hawaiian Friday tradition of Michael!
Guest:
Michael Blodgett
See more:
Hop Online
Paris Childress
LinkedIn PTM Page
Guest:
Michael Blodgett
See more:
Hop Online
Paris Childress
LinkedIn PTM Page
Creators & Guests
What is Paris Talks Marketing?
Every #SaaS company plays for high stakes, but what does it take to dominate the market right now? 🚀
Look no further than Paris Talks Marketing - the ultimate podcast for SaaS marketers, entrepreneurs, and business owners.
Hosted by Paris Childress, we’re featuring deep dives into the latest industry trends with the top SaaS B2B founders and marketing leaders who reveal what it takes to succeed in B2B SaaS marketing.
Join us as we share insights on testing new tactics and uncovering the latest developments from digital landscape giants like Google, Facebook, and LinkedIn. Tune in and conquer the SaaS market today!