004: Joel Beckett, The Outloud Group

On episode 004 of the eCommerce Uncovered podcast, Matt talks with Joel Beckett from The Outloud Group. They discuss the BIGGEST mistake brands make with their influencer marketing, things like event sponsorships, keeping authenticity in your brand, and much more!

Show Notes

On the eCommerce Uncovered podcast, Matt talks with eCommerce experts to help provide insight to those looking to have success in the industry!

In today's episode, Matt meets with Joel Beckett of The Outloud Group.

Matt and Joel discuss the biggest mistakes brands make with influencer marketing, how to truly solve customer problems, being authentic, working with brand ambassadors, and so much more!  You don't want to miss this episode!

What is eCommerce Uncovered?

Matt hosts enthusiastic guest operators to provide accessible actionable and relatable advice to bootstrapped founders & operators in the $0-25M range eCommerce & DTC. Learn how to grow your brand profitably across all areas: customer acquisition, financial management, product launches, customer retention, operations and more with expert guests who are actively in the trenches, not resting on their wins from years ago.