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Margy looked at her business and realized that 1:1 services was no longer the best delivery option for her clients and it wasn’t the business she wanted to be running. Creating the ScholarShape community was the natural evolution.
Key Takeaways:
- What was going on in Margy’s business that drove her decision to create ScholarShape and shift her business model
- How Margy executed the transition and what her business looks like now
- Instead of a fast pivot, community can be a natural evolution of your existing work
- What the decision process LOOKS like for someone thinking about making shifts in their business model
Show Notes
Thinking about shifting your business model is one thing…
Actually doing it?
Well, that’s a whole other thing.
You might wonder: do I burn the old one to the ground? Do I make a gradual shift? Or do I just tack on one more service to my offerings?
Maybe you do start from scratch… or maybe you take a more nuanced approach to shifting your business model from one to another… or maybe you add more value to your existing model.
Whatever your path, it’s crucial to examine the risks in your business, re-examine your business model, and then make changes to how you do business.
This month, we’re shifting from the abstract and into reality with stories from entrepreneurs like you of what it really looks like to evolve your business from one model to another.
My guest today is Margy Thomas, Ph.D., who recently made the move from 1:1 services to a membership model. Margy’s community, ScholarShape, is a place for creative, visionary scholars to gather and support each other in creating Story-Arguments, a framework that she developed.
For Margy, creating the ScholarShape community was the natural evolution of that framework. She looked at her business and realized that 1:1 services was no longer the best delivery option for her clients and it wasn’t the business she wanted to be running.
Actually doing it?
Well, that’s a whole other thing.
You might wonder: do I burn the old one to the ground? Do I make a gradual shift? Or do I just tack on one more service to my offerings?
Maybe you do start from scratch… or maybe you take a more nuanced approach to shifting your business model from one to another… or maybe you add more value to your existing model.
Whatever your path, it’s crucial to examine the risks in your business, re-examine your business model, and then make changes to how you do business.
This month, we’re shifting from the abstract and into reality with stories from entrepreneurs like you of what it really looks like to evolve your business from one model to another.
My guest today is Margy Thomas, Ph.D., who recently made the move from 1:1 services to a membership model. Margy’s community, ScholarShape, is a place for creative, visionary scholars to gather and support each other in creating Story-Arguments, a framework that she developed.
For Margy, creating the ScholarShape community was the natural evolution of that framework. She looked at her business and realized that 1:1 services was no longer the best delivery option for her clients and it wasn’t the business she wanted to be running.
Listen to the full episode to hear:
- What was going on in Margy’s business that drove her decision to create ScholarShape and shift her business model
- How Margy executed the transition and what her business looks like now
- Instead of a fast pivot, community can be a natural evolution of your existing work
- What the decision process LOOKS like for someone thinking about making shifts in their business model
Learn more about Margy Thomas:
Learn more about Susan:
- Scalespark Dollars + Decisions Roundtable
- Twitter @ScaleSpark
- LinkedIn @thesusanboles
Creators & Guests
What is Beyond Margins?
Can you build a business based on… “calm?” On Beyond Margins, host Susan Boles looks beyond the usual metrics of success to help you build a business where calm is the new KPI. With over 15 years of experience as an entrepreneur, CFO, and COO, Susan shares the business strategies that lead to a business with comfortable margins—financial, emotional, energetic, and scheduling margins. Join her and her guests as they counter the prevailing “wisdom” about business growth, productivity, and success to provide a framework for making choices that align with your values and true goals. Episode by episode, you’ll get a look at the team management, operations, financials, product development, and marketing of a calmer business.