This story is 100% credited to Marcos Torrez - the incredible leader of AGU Roofing in Orlando Florida. During RoofCon we went out to dinner when Marcos used this BRILLIANT tactic to coach one of his sales reps, Dick, to bring his inner fire to the sale. This story will inspire you and anyone on your team to BE confident, BE passionate, and BRING THE FIRE -- even if you don't feel it yet. Thank you, Marcos, for the permission to share this story with others. Marcos is a prime example of the caliber and type of company who I'm proud to have in the Pitch Pro Movement.
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Hosted by Adam Bensman
- Started in D2D roofing sales in 2011
- Former Roofing Company COO (multi-state)
- Creator of the Roof Strategist Sales System (used nationwide for retail + storm)
- Founder of The Roofing STRONG Alliance by TAMKO™ (formerly known as the Roofing & Solar Reform Alliance)
- Author of the #1 Best-Selling Book: The Roofing Sales Survival Guide: Beat the Odds, Overcome Yourself, and Win Big
Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO makes no representations or warranties regarding the content.