Community is decentralized, hard to measure and difficult for marketing teams to execute on. So why is it so important?
In this episode, Devin and Jimmy talk community. Jimmy show his bias for easy-to-measure marketing channels and Devin explains why and all marketers should get a lot more comfortable with this type of work. Community, as it turns out, is probably the best way to create goodwill for your brand and help the people in your industry.
What is The Animalz Content Marketing Podcast?
The Animalz podcast covers effective content marketing, its production, content strategy, the challenges of growing a business with content in 2019, and more. It is produced by members of the team at Animalz.