Back on T-R-A-C-K

Roderick Jefferson is a Leading Sales Enablement Consultant who has worked with many innovative, category-leading companies (AT&T, eBay, Oracle, Marketo, and Paypal to name a few)
His Mission- Drive growth in small and midsized businesses (SMBs) and Fortune 500 companies.
He does this by coordinating and conducting multiple units (HR, Product, Marketing, and Sales) to ensure that the sales team receives the necessary support to effectively close deals.
Resources
Website: https://roderickjefferson.com/
Twitter: @ThevoiceofRod
Sales Coaching: https://www.lessonly.com/sales-coaching/

Show Notes

Roderick Jefferson is a Leading Sales Enablement Consultant who has worked with many innovative, category-leading companies (AT&T, eBay, Oracle, Marketo, and Paypal to name a few)
His Mission- Drive growth in small and midsized businesses (SMBs) and Fortune 500 companies.
He does this by coordinating and conducting multiple units (HR, Product, Marketing, and Sales) to ensure that the sales team receives the necessary support to effectively close deals.
Resources
Website: https://roderickjefferson.com/
Twitter: @ThevoiceofRod
Sales Coaching: https://www.lessonly.com/sales-coaching/

What is Back on T-R-A-C-K?

Back on T-R-A-C-K (formerly Tea Time with Tech Marketing Leaders) is where founders learn how to build a true marketing growth engine — one that runs smoothly, scales sustainably, and supports the business you actually want to lead.

After hundreds of conversations with marketing leaders on Tea Time, one truth kept surfacing: too many founders are stuck chasing what’s shiny and new instead of strengthening the systems that create consistent, compounding growth.

Back on T-R-A-C-K is your reset. Join me and a lineup of fractional marketing leaders and founders who’ve paved the way — or are finding it in real time — as we share honest stories, practical strategies, and proven frameworks to help you get clarity, build momentum, and stay the course. Because growth doesn’t come from doing more — it comes from getting back on track.