{
  "version": "1.2.0",
  "chapters": [
    {
      "title": "- Why Rippling is going all-in on brand\r",
      "startTime": 0,
      "endTime": 225.21
    },
    {
      "title": "- Ryan’s background and why he joined Rippling\r",
      "startTime": 225.21,
      "endTime": 308.21
    },
    {
      "title": "- What Rippling does and how they position the platform\r",
      "startTime": 308.21,
      "endTime": 548.21
    },
    {
      "title": "- What “brand marketing” means at Rippling\r",
      "startTime": 548.21,
      "endTime": 688.21
    },
    {
      "title": "- Building a story that makes HR the hero\r",
      "startTime": 688.21,
      "endTime": 1241.21
    },
    {
      "title": "- Ryan shares Rippling marketing examples (ads, videos, webinars)\r",
      "startTime": 1241.21,
      "endTime": 1658.88
    },
    {
      "title": "- High-production customer storytelling (Berries)\r",
      "startTime": 1658.88,
      "endTime": 1980.88
    },
    {
      "title": "- The “HR Deserves Better” campaign\r",
      "startTime": 1980.88,
      "endTime": 2158.88
    },
    {
      "title": "- How Rippling measures brand and pipeline impact\r",
      "startTime": 2158.88,
      "endTime": 2615.88
    },
    {
      "title": "- The Super Bowl commercial and what it takes to pull it off\r",
      "startTime": 2615.88,
      "endTime": 2738.88
    },
    {
      "title": "- Final takeaways and wrap-up",
      "startTime": 2738.88,
      "endTime": 2820.81
    }
  ]
}