Back on T-R-A-C-K

Niki Wilson is the Director of Sales and Marketing for ClickClaims. She shares how she brings new customers along through personalized customer journey via LinkedIn. From awareness, to connection, to close.
Here are the tools Niki uses:

LinkedIn Sales Navigator
LinkedHelper 2
LinkMatch
Zapier

Our Season 8 Playlist: Spotify Playlist

Show Notes

Niki Wilson is the Director of Sales and Marketing for ClickClaims. She shares how she brings new customers along through personalized customer journey via LinkedIn. From awareness, to connection, to close.

Here are the tools Niki uses:

Our Season 8 Playlist: Spotify Playlist

What is Back on T-R-A-C-K?

Back on T-R-A-C-K (formerly Tea Time with Tech Marketing Leaders) is where founders learn how to build a true marketing growth engine — one that runs smoothly, scales sustainably, and supports the business you actually want to lead.

After hundreds of conversations with marketing leaders on Tea Time, one truth kept surfacing: too many founders are stuck chasing what’s shiny and new instead of strengthening the systems that create consistent, compounding growth.

Back on T-R-A-C-K is your reset. Join me and a lineup of fractional marketing leaders and founders who’ve paved the way — or are finding it in real time — as we share honest stories, practical strategies, and proven frameworks to help you get clarity, build momentum, and stay the course. Because growth doesn’t come from doing more — it comes from getting back on track.