Press Play: Video Marketing Leaders

Summary
Don’t worry; it’s only rocket science!

On this week’s episode of the Press Play Podcast, host Derek Gerber discusses rocket science, animation, and all things in between with Iliya Pyshny, the man behind Spaceiac.  Iliya studied electrical engineering and computer science before dropping out of school to commit himself full-time to Spaceiac.  

Iliya’s online persona, Spaceiac, publishes engaging, easy-to-understand explainer content that simplifies the complicated science behind rockets.  Together, Derek and Iliya discuss why Iliya chose animation, developing an animation style, and how Iliya uses animation to simplify complex ideas.

Shownotes
(0:37) Introducing Iliya and Spaceiac
(5:03) What inspires Iliya’s content?
(11:52) Developing an animation style
(14:38) Using animation to teach complicated concepts
(18:25) Adapting for a longer format
(20:27) Why Iliya chose animation over live footage 
(23:57) Closing thoughts 

Links
Derek Gerber
Spaceiac 

Quotes
If you try to improve your content and you actually experiment a little bit, you first make your content really unique and stand out from the rest, and people really appreciate the work because if they go through your feed and everything, they really see the progression curve of all that.” (6:49)

I try to explain it as simple as possible so that even my smaller siblings understand it, and they are 10 and 11.  So, if I can explain that to them, I’m pretty sure that everybody can understand it.” (16:01)  

“I know [from cartoons], if you take away the voice-overs and everything, the story is still coherent, and that’s one of the things that’s really great with 2d animation.” (22:00)

What is Press Play: Video Marketing Leaders?

Press Play is a video podcast dedicated to serving executive teams and professional marketers by breaking down the mystery behind the world's most popular medium for communication. We share our expertise by providing all of the best analyses, strategies, and practices available. Let us show you how to establish brand awareness, create noteworthy educational content, and drive insane amounts of revenue! Hosted by Derek Gerber. Powered by Explainify. Visit www.explainify.com to schedule a call.