Business in Focus

Following the pandemic we’re more online, more aware of emerging technology and more likely to place as much greater emphasis on a brand’s reputation and purpose as their products or services. So what does this mean for businesses looking to connect with their customers? PwC’s Head of Industries, Quentin Cole, invites WPP’s Chief Client Officer, Lindsay Pattison, and Leader of Industry for Technology, Media and Telecommunications, Mary Shelton Rose, for a closer look at how the trends seen in this sector are creating opportunities and challenges for businesses of all sorts.

What is Business in Focus?

Our podcast brings you our latest insights and practical advice, helping you navigate change with confidence. Hear from diverse voices - from the UK’s top business leaders to athletes, psychologists and politicians - on the issues that matter today.

For more expert insights, or to find transcripts for all our episodes, visit our website, at pwc.co.uk/businessinfocus