On Marketing

Newsletter 👉 https://a-newsletter-on-marketing.beehiiv.com/
Watch this episode on YouTube 👉 https://youtu.be/kmnFhTIqDLc

Marketers DON'T have all the answers.

😱

Some of the best marketing insights come from OUTSIDE marketing.

They see differently than us (marketers).

Parthi Loganathan is a prime example of this.

With a background in software engineering, he's now forced to understand marketing as a founder.

Which makes his insights pragmatic and actionable.

Why should you listen?
  • Learn how to make LinkedIn an acquisition channel
  • Understand why the best marketing doesn't scale
  • Improve your marketing by looking at history

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// Disclaimer // 
Opinions expressed in this podcast are those of the host and guests and do not represent their employers or associated organizations. This content is intended for informational purposes and should not be considered professional marketing guidance. Listeners act on the information provided at their own risk.

What is On Marketing?

What is marketing?

Have you ever had that thought before? No? Well, I have. Quite a bit, weirdly.

Oh, hey there, I'm Jordan 👋. I'm a man from Wisconsin on a Frodo-like journey to discover what marketing is. Like, really is.

Not the fluff. Or the hype tactics. The real stuff.

Strategy. Processes. First principles. The things that ACTUALLY help a company grow and win.

Everything I wish I had learned when I started five years ago. I hope to shorten that learning curve for you.

Some questions I explore on this show with my guests:
- What is the job marketing should get done in a company?
- What is one of your strongest held beliefs about marketing?
- What is something you believe that few other marketers believe?

This podcast is for me to learn from some of the best thinkers on this planet, and hopefully, you can pick up some wisdom too.

Join me on this journey to learn.