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Hi, my name is Chris Enns, I run Lemon Productions, a podcast editing and production business,

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and this is my story.

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Today is Friday, September 20th, 2019.

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For the next six episodes, I'm going to answer the basic what, why, who, when, where of podcasting,

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in that order.

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So today I'm going to cover what is a podcast, which to be honest, you already know likely

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if you've looked at this title in the podcast player you're listening in, and chances are

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if you're listening and subscribed to this, you probably already know what a podcast is.

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But this podcast isn't just for you, it's also for the machines, the Googles, Bing's,

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and Overcasts and podcasts that will slurp up my content and spit it back out to people

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searching for what a podcast is.

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It's all about the SEO.

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By the way, if you've got questions about podcasting that I don't answer directly in

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this series, I'd love to answer it in the future.

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You can send in your questions via Twitter, where you can find me @Lemonproduction,

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or on Instagram where I'm lemon production CA.

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Lemon then productions, then a C and an A, like the letter A, not the Canadian A.

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So when I asked on Twitter, how do you define a podcast?

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What do you think of when someone asks you listen to podcasts, a couple of responses

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were from at action J said podcast is a recurring audio show where you can listen to people

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you like talk about stuff for the purpose of drowning out hearing people you don't like

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and at jail underscore Braden said a podcast is radio that I can rewind, which are both

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true and probably even more.

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So podcast is audio that you can listen to whenever you want, generally wherever you

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want.

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Usually you can subscribe to it with software, an app on your phone, tablet or computer.

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Back in the day, we had to dig for RSS feeds and copy and paste that into a special RSS

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reader app in order to be notified when new episodes of a podcast came out.

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These days in 2019 podcasts are much easier to find, try out, subscribe to and be notified

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when new episodes are released.

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But before we get ahead of ourselves, let's define some basic terms.

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A podcast as defined by dictionary.com is a digital audio file made available on the

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internet for downloading to a computer or mobile device, typically available as a series

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new installments of which can be received by subscribers automatically.

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Now it used to be confusing because Apple sold an iPod around the time podcasts became

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a thing and some folks thought you could only listen to a podcast on an iPod.

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That was never the case.

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A podcast is the whole show, like radio but on demand so you can listen, and listen again

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if you want, whenever you want.

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And you don't have to have a radio to listen, it's generally a collection of episodes,

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possibly broken up into multiple seasons, just like a TV show.

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Episodes are the recordings that make up a podcast.

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Episodes might be published daily, weekly, monthly or at random, depending on the podcast.

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As an aside, there are some out there who want to call episodes pods, but that's just

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wrong.

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I wouldn't mock them too much for being wrong, but it's wrong all the same.

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There are so many apps that play podcasts now that it would be impossible to list all

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of them.

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Android phones and iPhones come with podcast apps pre-installed these days, so those are

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great places to start.

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Pocketcast is a popular app that's available for both Android and iOS, it's actually my

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app of choice.

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Overcast is also a popular iPhone-only app that you can get on the App Store.

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You can also listen to most podcasts in your web browser on your computer.

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It won't necessarily track which episodes you've listened to or notify you of new episodes,

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but it's still an easy way to try out a podcast before you subscribe, just like this episode

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of this very podcast is available at www.podcast.lemonproductions.ca, just the number 6 because it's episode 6.

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Regardless of which app you choose, podcasts will all sound the same.

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Not literally sound the same, but the app itself won't determine how well or how easy

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it is to listen to a podcast.

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You can switch podcast apps in the future without any penalty or issues, other than

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possibly losing which episodes of a show you've already listened to.

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There are podcasts published by individuals, friends, celebrities, businesses, all the

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way up to big corporations and everything in between.

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Most podcasts are public and available for anyone to listen to, but some are private,

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maybe for a business's CEO who sends out weekly audio messages to the staff, or locked

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behind a paywall of some sort for members only.

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You can get the daily news, the weekly news, the highlights of last month, TV and movie

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caps, rewatches and analysis, health and wellness, sports, literally any topic you can think

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of.

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And plenty of podcasts are about things that you didn't even think anyone would want to

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talk about, never mind listen to.

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That's what's so great about podcasts, in my opinion.

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Much like blogs before them, there's no gatekeeper or media department head you have to go to

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for approval before you can publish a podcast.

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You could record something into your phone right now and within minutes have it available

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on the internet for anyone in the world to subscribe to, your very own podcast.

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These days, almost anyone can, and it seems like almost everyone does, make a podcast.

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There are so many different apps and services to create podcasts that can be a bit overwhelming

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to know where to start.

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But again, I'm getting ahead of myself.

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In the next episode I'll be talking about why you might want to start a podcast, we'll

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get to the how of podcasting in an episode after that, that'll be episode 8.

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So for now you can find all the details for this podcast on the web at podcast.lemonproductions.ca,

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including the various ways to subscribe.

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You can reach me on Twitter at Lemon Production, or on Instagram where I'm LemonProductionsCA.

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This episode is written, edited, produced, and mixed by me, Chris Enns, and my theme

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song is from Sounds Like an Earful Music Supply.

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This episode's lemon recipe is Lemon Poppy Seed Muffins, which you can find in the show

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notes.

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Have a great day, bye.