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Lee Burridge bet everything on a sound almost nobody was making β and built a movement the rest of dance music is still chasing. Host Olivia Mancuso sits down with the All Day I Dream founder on conviction, commitment, and what it costs to build your own lane.
Lee traces the long, unlikely road to building All Day I Dream and why he let it grow slowly, on word of mouth, instead of chasing hype. He's candid on the realities of running a label on taste alone: the patience, the conviction to back a sound early, and how things you can't control β like how platforms categorize your music β can impact an artist's career.
For any DJ or producer, it's a masterclass in belief, patience, and protecting your sound when everything is changing around you.
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Olivia on GreenRoom where you can get tailored advice on branding, business strategy, and sustainable career growth:
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@oliviamancuso__π Video Editor/Audio Engineer: James Fixx