Hidden Value with David Sherry

Ana Andjelic is a strategy executive, author of the new book "The Business of Aspiration" who specializes in building brand-driven modern businesses. Ana earned her doctorate in sociology and worked at the world's top brands – Like Puma, Topshop, Tom Ford, etc.

She is a widely read columnist, speaker, and advisor.

This conversation was hosted via Jacuzzi Club, so the format is a bit different. You'll hear questions from other members on the show later in the episode, so don't mind that. Also sorry for any slight Zoom lags :)

Check out her newsletter: https://andjelicaaa.substack.com/
Or her new book: https://thebusinessofaspiration.com/

Show Notes

Ana Andjelic is a strategy executive, author of the new book "The Business of Aspiration" who specializes in building brand-driven modern businesses. Ana earned her doctorate in sociology and worked at the world's top brands – Like Puma, Topshop, Tom Ford, etc.

She is a widely read columnist, speaker and advisor.

This conversation was hosted via Jacuzzi Club, so the format is a bit different. You'll hear questions from other members on the show later in the episode, so don't mind that. Also sorry for any slight Zoom lags :) 

Check out her newsletter: https://andjelicaaa.substack.com/
Or her new book: https://thebusinessofaspiration.com/

What is Hidden Value with David Sherry?

Step inside real founder conversations: raw, unrehearsed, and honest. No playbook. No polish. Just ambitious entrepreneurs uncovering the answers that were there all along. Because every business hides something valuable trapped under the weight of success and chaos of growth.

The Hidden Value podcast is hosted by David Sherry. David works with early-stage founders to grow professionally and personally. He founded, sold, and advises Death to Stock – a media company and newsletter that serves brands like Unfold, Figma, and Spotify.