HUNGRY.

HOW SEEDLIP PIONEERED THE LOW-TO-NO CATEGORY AND WON LISTINGS AT WAITROSE, M&S, OCADO AND MICHELIN STAR RESTAURANTS - BEN BRANSON This conversation CHANGED EVERYTHING. Ben taught me, NATURE IS EVERYTHING. Hold ya horses - You may think, I’m slipping into a pair of Tom’s, carousing through Tooting Bec, fondling Daphodiles, listening to Tame Impala (sounds banging tbf) It’s NOT. Nature and the founders journey are inextricably intertwined. Natu...

Show Notes

HOW SEEDLIP PIONEERED THE LOW-TO-NO CATEGORY AND WON LISTINGS AT WAITROSE, M&S, OCADO AND MICHELIN STAR RESTAURANTS - BEN BRANSON  

This conversation CHANGED EVERYTHING.  

Ben taught me, NATURE IS EVERYTHING.  

Hold ya horses -  

You may think, 

I’m slipping into a pair of Tom’s, carousing through Tooting Bec, fondling Daphodiles, listening to Tame Impala (sounds banging tbf)  

It’s NOT.  

Nature and the founders journey are inextricably intertwined.  

Nature, like start ups: Pain and Chaos wield Flourishing Growth.  

Nature, like start ups: CONSTANT CHANGE, the seasons and the journey are in flux, Good, Bad and Ugly.  

Nature is where founders find thunderous creative-dynamite to blisteringly disrupt categories.  

Nature is ego-dissolving, perspective-altering - allowing founders to detach EGO from BRAND.  

Seedlip had rip-roaring flourishing success, single-handily pioneering  Low To No Category.  

  • Won a Gold Medal at The Chelsea Flower Show  
  • Sold 3000 Units in Selfridges in 3 weeks.  
  • Won  listings at Ocado, M&S, Daylesford, Waitrose, Tesco, Whole Foods Market  
  • Work with an illustrious list of Michelin Star restaurants.  

By far one of my favourite convo’s so far.  

Implore you listen to this puppy in a park or or woods or garden, let the hot sun tickle the nape of your neck.  

ON THE MENU:  

1. WHY *NATURE IS EVERYTHING* AND NATURE'S PARALLELS  WITH THE ENTREPRENEURIAL JOURNEY: PROGRESS, PAIN, CHAOS, GROWTH, FLOURISHING  

2. WHY BEING YOUR OWN WORST CRITIC IS EMPOWERING - NOTHING ANYONE SAYS ABOUT YOU/OR YOUR BRAND CAN HURT YOU  

3. WHY HIRING A CORPORATE M.D. IS DANGEROUS FOR CHALLENGER BRANDS AND WHAT TO DO ABOUT IT 

4. SEEDLIP'S HIRING PROCESS TO ATTRACT GREAT TALENT THAT ARE THE *RIGHT CULTURAL FIT* - SEEDLIPS SEVEN PSYCHO TESTING QUESTIONS  

5. THE SEEDLIP STRATEGY TO BUILD BRAND AWARENESS ON A TINY BUDGET - THE BRAND TOUCH POINT IS EVERYTHING.  

6. WHY YOU MUST LOOK *OUTSIDE* FOOD AND DRINK TO CREAT ORIGINAL IDEAS + NOTHING IS EVER TRULY ORIGINAL  

🤝 Let's Connect!

►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/)

►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)

What is HUNGRY.?

HUNGRY is THE podcast for Challenger FMCG & Hospitality Founders wanting to pour gasoline on growth.

We chat with the industry BIG HITTERS. We ooze out the HIDDEN success secrets they’ve never told before and dive deep into their gut-wrenching failures, so you avoid them.

We help you grow bigger, faster, stronger.

Over the last 6 years, we’ve chatted to some insane guests on the poddy:

Rory Sutherland, Seth Godin, Jamie Laing, Spencer
Matthews, Tom Kerridge, Sir John Hegarty,

The founders of SOHO House, TRIP, The Devonshire, Tony’s Chocolonely, Vita Coco

Look, I’ll be blunt,

HUNGRY is NOT your normal podcast.
HUNGRY is NOT scripted and sterile Q&A interviews.
HUNGRY is for pretty much no one.
HUNRGY is a deliciously fun, wild and crazy, ADHD rollercoaster of free flowing conversations.

got what it takes?
Buckle up. Strap in.

get ready to… FEED YOUR HUNGER