If you're a coach or entrepreneur just starting out, it's crucial to prioritize building an audience and creating content from day one. While word-of-mouth is valuable for making yourself known and generating leads, taking control of your visibility, reputation, and authority through content creation offers unique advantages. By earning trust, showcasing expertise, and fostering a community, you can attract and connect with potential clients, making the process of selling services or products more organic and meaningful.
Some of the ideas we mention in this episode:
- The precise moment you should start building your audience.
- Choose a content format that resonates with your audience and provides value, such as blogging, podcasting, or video.
- Don't rely solely on social media platforms; create a foundation for your content strategy on channels where you have control.
- You already have value to offer, even if you don't consider yourself an expert.
- Building your reputation takes time.
- Creating content promotes self-growth, self-reflection, and constant learning.
What is The Talking Silkworm Podcast?
Are you creating podcasts, videos, courses or other content where you use your voice? The Talking Silkworm Podcast is the ultimate guide for coaches and entrepreneurs looking to expand their audiences through the power of their voice. Join us as we share valuable insights, advice, and resources to help you establish a strong online presence and connect with your ideal listeners.
Whether you're a podcaster, video creator, course instructor, or anyone utilizing your voice in content creation, our weekly episodes offer the latest strategies to elevate your voice-based content.
Are you eager to grow your audience and make a lasting impact? Tune in right now and unlock the true potential of your voice.