The Ecommerce Insights Show

In this episode, we talk to Casey Armstrong, the Chief Marketing Officer at Shipbob, to get his best advice for dialing in your fulfillment process. Casey shares some of his tools of the trade and provides some guidance on when you should consider hiring outside support.

Show Notes

In this episode, we talk to Casey Armstrong, the Chief Marketing Office of a third party logistics partner called ShipBob.

At the time of publishing, the COVID-19 pandemic has forced a lot of holiday shoppers online, which is straining the U.S. logistics industry to the point where industry experts have coined terms like "Shippageddon" or "The Shipocalypse."

Keep that in mind as you listen to this episode. We recorded our conversation prior to the holiday season and we tried to focus on tried-and-true fulfillment advice that will serve you through and beyond the current situation. Hang in there!

Casey was kind enough to share some of his favorites tools of the trade and walk us through his thought process for determining if an ecommerce brand is a good fit for working with a third party logistics partner. If you're struggling to efficiently and effectively pick, pack, and post your orders to customers, this episode is for you!

Want to be a guest on our show? Have feedback or ideas for how we can improve? Send your thoughts over to podcast@thegood.com. We'll be keeping an eye on that inbox. :)

The Ecommerce Insights Show is brought to you by The Good, a Conversion Rate Optimization (CRO) consultancy specializing in helping ecommerce businesses accelerate their growth through better research, testing, and design. Learn more about our team, our work, and our services at www.thegood.com.

What is The Ecommerce Insights Show?

Welcome to The Ecommerce Insights Show, brought to you by The Good!

This weekly podcast gives ecommerce leaders specific, actionable advice for accelerating the growth of their business without pulling their hair out or making sacrifices in other areas.

Our team of Conversion Rate Optimization (CRO) consultants has been helping global brands like Adobe, Xerox, and The Economist accelerate their growth for more than a decade – and now we’re leveraging all of those relationships and experiences to help you do the same.

Every Monday, one of our team members will get you started with a brief, actionable piece of CRO advice. You can implement these tactics right away to make your business 1% better every single week.

Every Thursday, we sit down with industry experts to go deep on a specific aspect of running a successful Ecommerce business. You’ll learn about things like how to run a successful ad campaign, how to produce more accurate revenue and inventory forecasts, how to deliver a world class customer experience, and so much more!

We’re just as committed to growing your business as you are, so if you’re sick of winging it and ready to start crushing it, roll up your sleeves and grab a notepad, because it’s time to get to work…