The FMCG Marketing Daily

The FMCG Marketing Daily — September 16, 2026 In this episode: • Danone and peers are voluntarily disclosing 'healthy' sales data in the UK ahead of mandatory rules — a move that will reshape how FMCG brands make nutritional claims and position their portfolios. • Bristol's ban on fast fashion, airline, and SUV ads on city-owned outdoor media is a live test of whether municipal advertising restrictions can spread — and FMCG brands in adjacent 'high-impact' categories should be paying close attention. • South Africa's conditional approval of Coca-Cola HBC's acquisition of Coca-Cola Beverages Africa reshapes the brand's route-to-market across the continent — with direct implications for how Coca-Cola executes marketing and distribution in one of its highest-growth regions. Hosted by Marco & Klara. New episode every weekday. Tags: CPG, brand strategy, retail media, campaign intelligence, consumer goods, advertising, CMO

What is The FMCG Marketing Daily?

The essential morning briefing for brand leaders in fast-moving consumer goods. Hosted by Marco and Klara — two senior strategists with decades of experience inside global CPG companies and consultancies. Every episode covers retail media and distribution shifts, brand and competitor moves from Unilever, Coke, Nestlé, and challenger brands, and the macro and regulatory forces reshaping the category. Authoritative. Analytical. No noise. Built for brand managers, trade marketers, CMOs, and agency directors who need to stay ahead.