The CRO Spotlight Podcast

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

Although it's hotly debated, sales leadership seems to be emerging as a staple position in the career path to CRO. But at what cost?

In this episode, Warren and Lupe are joined by Serkan Honeine, Chief Revenue Officer @ Certn. They chat about how deeply roles other than sales leadership can uniquely qualify you to lead revenue, how leading an international team from the other side of the world can be simple, the biggest challenge CROs face (and the cause), why you need to find metrics that matter, and the power of saying thank you in the remote-first world.

πŸ”— LINKS

Connect with Serkan on LinkedIn, or at the Certn website.
You'll find Warren and Lupe on LinkedIn too.

Empower your sales team to transform their sales. Find out more about the Create Pipeline course here.

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

Show Notes

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

Although it's hotly debated, sales leadership seems to be emerging as a staple position in the career path to CRO. But at what cost? 

In this episode, Warren and Lupe are joined by Serkan Honeine, Chief Revenue Officer @ Certn. They chat about how deeply roles other than sales leadership can uniquely qualify you to lead revenue, how leading an international team from the other side of the world can be simple, the biggest challenge CROs face (and the cause), why you need to find metrics that matter, and the power of saying thank you in the remote-first world. 

πŸ”— LINKS
Connect with Serkan on LinkedIn, or at the Certn website.
You'll find Warren and Lupe on LinkedIn too. 

Empower your sales team to transform their sales. Find out more about the Create Pipeline course here.

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

Creators and Guests

JP
Editor
Janelle Pierini
Janelle is my Co-Facilitator

What is The CRO Spotlight Podcast?

The CRO Spotlight Podcast examines the CRO role from both sides β€” the companies that hire them and the leaders who take the seat. Host Warren Zenna, founder of CRO Collective and author of β€œWhat Chief Revenue Officers Actually Do,” brings diagnostic frameworks and pattern recognition from working both sides of the equation to every conversation.