The Varosity AI GTM Report

The EU AI Act's Article 50 disclosure rules go live and enforceable today; xAI's Grok Imagine Video 1.5 brings 1080p text-to-video; OpenAI extends SynthID watermarking to audio; a new study finds 94.8% of sites are never cited by AI; MCP goes stateless; and states roll back data-center tax breaks.

Show Notes

Today's read on where AI meets go-to-market. As of August 2, the EU AI Act's Article 50 transparency rules are live and enforceable — the obligation to label and disclose AI-generated content now lands on the brand that publishes it, not the model that made it. Jack King covers the six stories that mattered today for revenue and GTM teams.

  • EU AI Act Article 50 is now enforceable — chatbot disclosure and AI-content labeling carry fines up to €15M or 3% of global turnover. European Commission · Article 50 guide
  • xAI ships Grok Imagine Video 1.5 — native 1080p, text-to-video, voice reference, up to 7 anchors. TechTimes · xAI
  • OpenAI extends SynthID + C2PA provenance to audio — watermarking and a public verify tool now cover audio. OpenAI
  • 94.8% of websites are never cited by AI — a study of ~5,978 AI answers; Gemini leads at just 2.9%. AI Weekly
  • MCP goes stateless — the 2026-07-28 spec adds a stateless core and Multi Round-Trip Requests for serverless agents. MCP Blog · VentureBeat
  • States roll back data-center tax breaks — compute costs could rise 7%+. Bloomberg Tax · Stateline

Sponsored by Varosity.ai — the compliance + provenance layer for AI-generated media, across every model. Check any image free: https://varosity.ai/verify

What is The Varosity AI GTM Report?

Your daily ten-minute read on where AI meets go-to-market. Host Jack King breaks down the day's breaking AI news for sales, marketing, and revenue teams — generative video, voice and music models, AI agents, and the tooling that's reshaping how companies sell. Sponsored by Varosity.ai.