All Things Considered CX with Bob Azman

Ian Baer, Founder and Chief Soothsayer, has been solving marketing’s greatest challenges for
over three decades. 
He has spent his career helping major brands achieve extraordinary success
and challenger brands box above their weight class in leadership roles with Publicis Groupe,
TBWA, Rapp, Deutsch and others, and was named to Campaign US’ Digital 40 Over 40. A prominent thought leader all aspects of marketing, Ian has spoken at numerous conferences and podcasts discussing trends in consumer behavior. In addition to
founding sooth in 2023, Ian is the brand storytelling practice lead for Kestrel Consultants and
sits on the Ithaca College Customer Experience Board.

What is All Things Considered CX with Bob Azman?

All Things Considered CX, is a lively discussion about the challenges and opportunities facing organizations as they strive to improve their overall customer and employee experiences. Whether you are a well-seasoned executive or a new convert to the world of CX, our show addresses how to break through all the noise and focus on what matters in achieving better customer satisfaction, loyalty, and retention. In listening to our show you can expect discussions on timely topics, with guests across a wide spectrum of experience and industry knowledge coupled with provocative questions and actions you can utilize in your organization. Join us for All things considered, CX, and expect the unexpected.