106. No BS Sales: Mastering the Psychology of Selling

“Sales” isn't a dirty word! Your business exists to serve a need and produce delight in your customers and you need you embrace sales as a way to genuinely connect with your target audience. In this episode, Corry and Melissa share a painful BS sales experience and the lessons they learned from it. Prepare to laugh as you learn some practical tips about how to generate sales in a natural and authentic way! 

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What is The Business Reboot | Strategy & Stories for Women Building Their Dream Business?

Welcome to The Business Reboot—the podcast for female entrepreneurs ready to define success on their own terms and blow past the milestones the boys keep bragging about…

We’re Melissa (the young one) and Corry (the emotionally stable one), here for the coffee-in-hand conversations that leave you feeling clear, confident, and ready to take the next right step in your business.

Let’s be honest… entrepreneurship is harder to do than it is to spell, and that’s saying something. You can’t do it alone. Between the two of us, we bring decades of business experience (oh—and we raised kids, too), and we’re sharing everything we’ve learned about growing, pivoting, and scaling businesses in a way that’s sustainable and aligned with your version of success.

You’ve done the burnout. You’ve run full speed into dead ends. With us, you’ll get tested strategies rooted in real experience—delivered with Southern charm, a whole lot of honesty, and the occasional well-placed curse word (hey, if that’s what it takes to keep your attention, we’re game).

Each week, you’ll learn how to fight for your worth, create unforgettable client experiences, build community, master the hard stuff, and rediscover the joy that made you want to be an entrepreneur in the first place. We’ve done it ourselves… now, we’re here to help you do it too.

So grab your favorite drink (or your favorite three), pull up a seat, and let’s reboot your business. More money. More freedom. More joy.

Lord knows, we had to—and you can too.