WELCOME TO NIL4U PODCAST! In this episode, we do a deep dive into Name, Image, and Likeness (NIL) and its impact on student-athletes. 

I'm Rob Finkelstein and in this episode, I'm joined by my co-host, Trent Clark, an expert in the NIL space and CEO of Athletic Influencer Marketing and Leadershipity.

00:00:03 - Introduction to NIL for You Podcast
00:00:51 - Trent Clark's Expertise in NIL
00:02:13 - Michigan's Football Program and NIL
00:04:33 - Kellogg's Involvement in NIL
00:05:44 - Offensive Line NIL Valuation
00:07:42 - LSU's Female Athletes Leading NIL
00:11:04 - Division 3 Sports and NIL Deals
00:14:35 - High School Athletes and NIL Violations
00:17:22 - NIL for Good: Athletes Giving Back
00:21:58 - Sean James' Community Service Goals
00:23:26 - Bridget Sierra's Soccer Ball Initiative
00:27:46 - Famous Parents and Their Kids' NIL Deals
00:34:17 - Nepotism in NIL Deals
00:38:04 - Arch Manning's NIL Earnings
00:40:13 - Tom Brady's Influence in NIL
00:41:19 - Closing Remarks and Future Discussions

Connect with us:
Rob Finkelstein: Linkedin | Website
Trent Clark: Linkedin | Website
SportsE Media: YouTube | TikTok | X | IG

We kicked off the episode discussing the evolution of NIL and how it's not just about the financial aspect but also about education and preparing athletes for life after sports. We touched on the importance of earning your keep in the NIL world and how media portrayal might skew the reality of NIL deals.

Our first headline discussion revolved around how NIL money has bolstered Michigan's football program. We highlighted the proactive approach of Ohio State and Michigan's impressive comeback in the NIL space, with a special mention of Blake Corum, who has become a poster child for Michigan football and NIL success.

We also talked about the involvement of companies like Kellogg's in NIL and how they could potentially partner with athletes for health and wellness initiatives. This led us to discuss the importance of offensive linemen in NIL valuations and how these athletes are setting themselves up for success beyond their playing careers.

Next, we shifted our focus to the impact of NIL on female athletes, particularly at LSU, where stars like Olivia Dunn and Angel Reese are making waves. We discussed how their success is not only beneficial for their personal brands but also for the advancement of women's sports and the programs they represent.

We then explored the 1926 Collective's initiative at Centre College, a Division III school, and how it's a testament to the reach of NIL beyond the major sports programs. We discussed the collective as a fundraising tool and the potential for similar initiatives at other schools.

The conversation took a serious turn as we discussed the new Pennsylvania Interscholastic Athletic Association (PIAA) policy that could render high school athletes ineligible for college sports if they commit NIL violations. We debated the implications of this policy and its potential to set a precedent for other states.

We also highlighted the "NIL for Good" segment, where we showcased athletes like Sean James and Bridgette Sierra, who are using their NIL opportunities to give back to their communities and make a positive impact beyond the playing field.

Lastly, we explored the phenomenon of famous athletes' children securing lucrative NIL deals, questioning whether it's due to their talent or their parents' fame. We discussed the cases of Bronny James, Shaq's son, and Carmelo Anthony's son, Keon, and how their family names might influence their NIL valuations.

In conclusion, this episode was all about the diverse landscape of NIL, the importance of education, and the potential for athletes at all levels to benefit and give back. We're excited to continue bringing you insightful discussions on NIL and its evolving impact on the world of collegiate sports.

Stay tuned for our next episode, and remember, NIL is for everyone, not just the top athletes. Thanks for listening!

Creators & Guests

Alumni Direct
Alumni Direct offers you a new way to connect. We have created a platform where alumni and athletes from all walks of life can network and collaborate.
Trent Clark
3-time Major League Baseball World Series CoachCEO of Leadershipity - We Help Leaders Create Teams of Coachable Champions
SportsE Media
SE is a digital sports media brand & production co for executives & entrepreneurs engaged in sports

What is NIL4U?

Hosted by two renowned figures in the NIL space, Rob Finklestein and Trent M. Clark, this podcast dives deep into the dynamic intersection of sports, business, and personal branding. Rob Finklestein, the founder and CEO of Alumni Direct, brings his expertise from leading “Athletes Entrepreneurs: The Alumni Journey,” a podcast that sheds light on athletes transitioning from sports to the business realm. Trent M. Clark, a 3x World Series champion and CEO of AIM NIL Academy, complements the discussion with his profound insights from educating athletes about NIL systems and entrepreneurial strategies. He is also the voice behind the “Winners Find A Way” podcast, featuring interviews with notable athletes and business personalities.