Yellow Cab

The interview discusses, among other things, the start of VICO, how and where it is produced and the challenges that this Rotterdam based shoe brand has had to overcome.

Show Notes

Hi! My name is Kevin van Wijk and I am an alumnus from the Master in Entrepreneurship & New Business Venturing at the RSM, Erasmus University. In 2012, I have founded a footwear brand called VICO Movement, an independent product-driven footwear brand. 
 
Blending European quality, distinctive design, versatility and craftsmanship is our story. VICO was born from the idea to create "Dressed Sneakers". Quality footwear that resides at the intersection of timeless and contemporary design, VICO moves with you through everyday life.

What is Yellow Cab?

The Yellow Cab podcast takes you inside the entrepreneurial mindset of inspiring alumni entrepreneurs from the Erasmus University Rotterdam. Get into the yellow cab with us, take in the lessons learned from our founders, and boost your own entrepreneurial drive!