CIM Marketing Podcast

The CIM Marketing Podcast is back again with series four and full of the latest marketing insights and learning. This episode features Charlie Dawson, author of The Customer Copernicus, as he explores with host Ben Walker how customer-led marketing can help give your business a boost. Charlie will also address what being customer-led really means and give examples of the brands who are getting it right.

Show Notes

The CIM Marketing Podcast is back again with series four and full of the latest marketing insights and learning. This episode features Charlie Dawson, author of The Customer Copernicus, as he explores with host Ben Walker how customer-led marketing can help give your business a boost. Charlie will also address what being customer-led really means and give examples of the brands who are getting it right. 
 
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Creators and Guests

BW
Host
Ben Walker
Host, CIM Marketing Podcast

What is CIM Marketing Podcast?

The official podcast of The Chartered Institute of Marketing.

We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered.

Get the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today.

This podcast is your essential resource for staying ahead of the curve.