Think Bigger Real Estate

Real Estate Agents that Lead in a Crisis are more needed and more valuable than ever before. Sales is leadership and in times like these, leadership is on full-display. Thirty-four year real estate industry veteran, Diana McCredie, has been stepping up in a number of ways. In this episode we discuss what she’s doing to lead herself and her clients. She gives specifics to the journal that she’s using and why. She also shares how frequently she’s communicating with her clients and what specifically she’s including in those emails to be of greater to her clients both inside and outside of real estate. She also discusses additional things she’s doing to build a more helpful knowledge-base and network for her and for her clients.

Show Notes

Diana McCredie has been a top-producing real estate agent for 34 years. In that time she has developed the ability to lead her clients in a way that few others have and can. The secret to her success includes some of the following:
  • Self-leadership- Diana talk about the power of her morning journaling routine and how that grounds her physically and emotionally. This routine also causes her to ask the question of what is going to be her primary focus that day and why. She also shares that she avoids the traditional news because of the political nature of those sources and focuses more on medical and financial data that she can then run through her own filters. 
  • Real estate leadership- “Real estate happens at the corner of life and change.” With change now being commonplace, Diana shared how her monthly emails have now become weekly emails. Additionally, these emails include much more than they used to include. Specifically, she includes in the past 7 days, how many homes went pending vs listed. This paints a picture as to what’s happening in the market. 
  • Client leadership- Beyond just real estate data, Diana is sharing lifestyles tools and tips that are giving her client base help on everything from homeschooling tips to health and wellness tips. 
  • Network leadership- Diana set the intention two years ago to build a network of influential women in the financial and professional sectors. This is not only good for her own business, but it allows her to add value to her clients far beyond what one would expect from their real estate agent. 
Diana is leading by example what it looks like to lead through a crisis.

What you’ll get by tuning in:
  • A specific journal that has brought great strength and grounding to Diana 
  • Key elements that should be a part of your morning routine
  • The one real estate market stat Diana believes tells the tale of the market
  • How often to communicate with clients now
  • Ways to build your outside network
Additional Resources:
Link to Diana’s journal: https://5secondjournal.com/

Creators and Guests

Host
Justin Stoddart

What is Think Bigger Real Estate?

The road to success for real estate agents is well-marked. The road to significance is not. Here, we help you to Think Bigger than just your business. We inspire you to seek success AND significance, income AND impact. We do that by interviewing the biggest thinkers and highest achievers in the real estate industry, extracting the secrets to having it all.