Unfiltered Solopreneur

Ghostwriting isn’t about being invisible—it’s about making voices unforgettable. In this episode, ghostwriter Jessica shares how preserving her grandfather’s life stories turned into a thriving solopreneur business. 

 In this episode of Unfiltered Solopreneur, host Nikhil Vaish speaks with Jessica Bross, a ghostwriter and founder of Cider Spoon Stories, shares her journey of turning her grandfather's stories into a full-time business. She candidly discusses the solopreneur roller coaster, including the financial ups and downs, the sacrifices of building her own business for over a decade, and how to reignite motivation when the client pipeline runs dry.

She reveals how she overcame her worst year in business by leveraging her professional network and explains why charging her worth was a lesson in building confidence, not just a business decision. You'll also learn why the human element of storytelling makes a ghostwriter's work irreplaceable by AI.

Key Topics Covered:
The Solopreneur Roller Coaster: Navigating the unpredictability and lean times of running a business alone.
Your Network is Your Net Worth: Why your connections are more valuable than cold outreach.
The Art of Pricing: How to overcome imposter syndrome and price your work based on confidence and experience.
Beyond the Ego: Learning to let go of creative pride to deliver a better product for the client.
AI vs. Human Touch: Why AI-generated stories lack the soul and specific voice of a human ghostwriter.
Perfect for solopreneurs, creatives, or aspiring authors struggling with self-doubt, inconsistent income, or the daunting idea of writing a book—and wanting proof that passion can be turned into purpose.

Jessica's Linkedin profile link:  https://www.linkedin.com/in/jessica-bross/


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#sustainableentrepreneurship #brandstrategy #growyourbusiness 

Unfiltered Solopreneur is the no-BS podcast for coaches, consultants, and creators
building real businesses without trust funds, teams, or trendy hacks.
Hosted by Nikhil Vaish, brand strategist and founder of BoostSolo, this weekly show
pulls back the curtain on what it actually takes to build a one-person brand that works.
Each episode dives into unfiltered conversations with solopreneurs who’ve traded the
safety net for freedom—sharing how they’ve launched from scratch, burned out and
bounced back, priced their worth, and built businesses that reflect their values, not just
the metrics.
If you're done with hype, hustle culture, and hollow advice—this is your permission slip
to do business on your terms. Subscribe, tune in, and get clear, seen, and booked.
Perfect for solo business owners, personal brand builders, coaches, consultants, and
creative entrepreneurs serious about sustainable growth, mindset clarity, and real
traction.

What is Unfiltered Solopreneur?

Unfiltered Solopreneur Podcast presented by Nikhil Vaish