Attributed - A podcast by Dreamdata

In this episode, Steffen Hedebrandt CMO and Co-founder at Dreamdata is a guest on the What’s MOPs got to do with it Podcast hosted by Karla Wentworth and Simon Daniels. 

Steffen is sharing his thoughts and experience on B2B attribution and what role MOPs have to play in measuring marketing success. 


For more episodes go to What’s MOPs got to do with it Podcast: https://www.whatsmops.com/podcast
Connect with Simon Daniels: https://www.linkedin.com/in/simondaniels/
Connect with Karla Wentworth: https://www.linkedin.com/in/karlawentworth/
Connect with our host Steffen: https://www.linkedin.com/in/steffenhedebrandt/


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Creators and Guests

Host
Steffen Hedebrandt
Steffen Hedebrandt is the Chief Marketing Officer at Dreamdata, a leading Revenue Attribution Platform that enables B2B marketing teams to optimize and automate their marketing efforts with confidence. Steffen has become a household name in revenue marketing circles, combining a growth mindset with a deep, data-driven approach to scaling marketing orgs. A seasoned marketing leader known for his non-nonsense results-oriented approach, Steffen has a proven track record of scaling companies and building high-performing teams at Upwork and Airtame. With hands-on experience in tackling the challenges of rapid growth, he understands what it takes to drive success in today’s fast-paced marketing environment.

What is Attributed - A podcast by Dreamdata?

Welcome to the Attributed Podcast by Dreamdata where every week we host inspiring guests from across the B2B go-to-market space. Together we explore the biggest challenges facing Marketing, Sales, and Ops teams and discuss innovative ways to optimise growth and fire up revenue.