Inside Outside Innovation

Laura Klein got involved with lean startup at the very beginning and "on accident." With decades of experience in user design she was working with Eric Ries about five years ago when he came out with "The Lean Startup. Now Laura applies those same methodologies to her current work helping corporations manage and understand valuable user insights as they steer innovation.

Laura published her first book, "UX for Lean Startups" in 2013 and her second, "Build Better Products," was published earlier this year. With practical and tangible instructions, this book can be an extremely helpful "handbook" for the corporate teams making successful products that are centered on users' needs. Find a sample chapter at uxmatters.com

Show Notes

Laura Klein got involved with lean startup at the very beginning and "on accident." With decades of experience in user design she was working with Eric Ries about five years ago when he came out with "The Lean Startup. Now Laura applies those same methodologies to her current work helping corporations manage and understand valuable user insights as they steer innovation. Laura published her first book, "UX for Lean Startups" in 2013 and her second, "Build Better Products," was published earlier this year. With practical and tangible instructions, this book can be an extremely helpful "handbook" for the corporate teams making successful products that are centered on users' needs. Find a sample chapter at uxmatters.com

What is Inside Outside Innovation?

Inside Outside Innovation explores the ins and outs of innovation with raw stories, real insights, and tactical advice from the best and brightest in startups & corporate innovation.

Each week we bring you the latest thinking on talent, technology, and the future of innovation. Join our community of movers, shakers, makers, founders, builders, and creators to help speed up your knowledge, skills, and network.

Previous guests include thought leaders such as Brad Feld, Arlan Hamilton, Jason Calacanis, David Bland, Janice Fraser, and Diana Kander, plus insights from amazing companies including Nike, Cisco, ExxonMobil, Gatorade, Orlando Magic, GE, Samsung, and others.

This podcast is available on all podcast platforms and InsideOutside.io. Sign up for the weekly innovation newsletter at http://bit.ly/ionewsletter. Follow Brian on Twitter at @ardinger or @theiopodcast or Email brian@insideoutside.io